When Buscemi Embraces Women

When Buscemi Embraces Women

Jon Buscemi, the founder of men’s sneaker line BUSCEMI, never intended to make kicks for women, but when Rihanna and the model Jourdan Dunn started seeking them out in the smallest sizes, he quite understandably reconsidered.

According to Buscemi, “It’s been great to see women flocking to the brand, we thought maybe we should take this more seriously.” The first women’s collection rolls out last spring at shops like Colette in Paris and Maxfield in Los Angeles, featuring leather high-tops, starting around $800. The women’s business, which he launched in 2014, is the fastest growing part of the company and has doubled in sales in the past year. “Female sneaker elegance is in a renaissance,” said Buscemi, whose Made in Italy sneakers retail from $795 to $2,570 and are carried in retailers including Neiman Marcus, Barneys New York and Union Los Angeles.

The brand starred the British model Jourdan Dunn for its 2016 pre-spring series. Shot by photographer Adam Secore, an extravagant private home in California serves as the backdrop for the equally luxe sneakers that make up the new offering. Showcasing a selection from the label’s women’s range, the brand delivers another impressive set of additions to its roster of premium sneakers. You can shop the collection now at BUSCEMI’s webstore.

Photos via Hypebeast
Source wmagazine

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