IMAGE VIA: FASHIONISTA
After a teaser last year, and a first preview by late March, Ivy Park is finally hitting the store. For real, this time. The complete look of the collection has been released with models like Malaika Firth sporting various athleisure pieces from their range.
The collection consisted of pieces like tanks with built-in sports bras, mesh-detailed sporty tops, open-back sweatshirts, athletic-striped bodysuits, joggers and tons of logo-heavy sweatshirts, tanks and crop tops that are meant to be worn inside and outside the gym. By making clothes what promotes active lifestyle, the brand encourages health, fitness and female empowerment. Ivy Park also wish to promote body-positivity by providing collection is comprised of 200 pieces, ranging in size from XXS to XL.
Despite the three-layered-buzz –which is not quite necessary considering that Beyoncé is quite an advertisement herself – we personally like how this collection is looking. As for the quality, you can judge it yourself following its official store release in April 14 and be available in Topshop stores in 20 countries, plus Net-a-Porter and Nordstrom in the U.S . Yes, there are still two more days to go.