Olivier Rousteing is best known for his opulent aesthetic, celebrity squad and pop cultural muses. However, what you might not know is that Rousteing is also a keen football fan. “I love football, I played football!” Rousteing declares with unmistakably genuine enthusiasm. Nike becomes the first brand to collaborate alongside Olivier Rousteing as a designer outside of Balmain, and the first images of the collection have been unveiled.
This collaboration named, Nikelab x Olivier Rousteing: Football Nouveau, has put a dark glamorous spin on a selection of functional sportswear pieces for both women and men, which have been rendered in a black and gold color scheme. According to Vogue, the pairing began alomost a year ago, when Nike approached Rousteing about the possibility of working together, and the designer was thrilled. “I said yes, obviously. Nike is a great brand—more than a brand! When I was a kid, I wore Nike! I was really proud that they came to me," said Rousteing. Highlights include matching tees and shorts detailed with gold trimming and drawstring closures, while the sleek light outerwear pieces boast a similar makeup but with additional zip detailing. Hints of dark grey are also seen throughout the range. “I was inspired by winning when I created the collection. Being the champion and what is a champion. I love champions. I wanted to bring the gold and the glam in a soccer player’s story," said Rousteing. Asked for his favorite creations from the collection, he cites “the body-con dress for the ladies—I am really proud of that,” and the crop top, because “it has a hip-hop dancer/singer feeling.” the designer goes on to say.
The NikeLab x Olivier Rousteing: Football Nouveau collection drops on June 2nd in NikeLab retailers and its online store.